Hublot introduces the Big Bang Unico Sapphire Harrods launch in partnership with one of the world’s leading department stores, Harrods. The timepiece embodies Hublot’s philosophy to “Be First, Different and Unique.”
The model of 330 components includes a 45mm polished sapphire crystal case and striking SAXEM bezel, which pays tribute to Harrods by incorporating the luxury department store’s signature color green. SAXEM (Sapphire Aluminium oXide and rare Earth Mineral) is a high-tech material used in Hublot’s watch case in 2019. It combines peerless resistance with the brilliance that comes close to that of a diamond.
To obtain this unparalleled shade of green, transparency, and radiance, the Hublot manufacturer – an expert in the concept of fusion – mixed aluminum oxide, the basic sapphire component, with rare-earth elements thulium and holmium as well as chromium. The resulting material is harder than emerald (which is too soft to be machined) and endowed with greater brilliance than sapphire. The watch proudly houses Hublot’s own UNICO Manufacture movement behind its modern camouflage design dial and features the Harrods logo on the sapphire case-back. With two interchangeable straps that use Hublot’s patented one-click system, wearers can change between a transparent lined rubber strap and a camouflage strap in a single click.
The 15 special edition models will come in an exclusive box specifically designed for the collection and are available exclusively in the Hublot Boutique in the Harrods Fine Watch Room, located on the lower ground floor. “Since the launch of Hublot at Harrods in 2010, Hublot has had the pleasure of collaborating with the world’s leading luxury department store on many creative campaigns and initiatives. With this new timepiece drawing on Hublot’s expertise and in Harrods’ signature color, available to Harrods clients in a special edition of 15 models, we are proud to see our partnership continue to go from strength to strength.” – Ricardo Guadalupe, Hublot CEO.
“The launch of The Big Bang Unico Sapphire Harrods presents a moment for us to celebrate the incredible relationship we have built with Hublot over the past decade, through this truly unique and contemporary design, which we’re confident Harrods’ clients will love. The vibrant green Sapphire bezel and clear Sapphire case create a striking addition to the Big Bang Sapphire family – limited to only 15 pieces; I’m excited to share this latest collaborative limited edition with our clients.”- Beth Hannaway, Head of fine jewelry & watches at Harrods.
Hublot is renowned for creating special edition pieces in partnership with the most celebrated names in the world of sport, fashion, and music. Celebrating a relationship that started in 2010 with Harrods, the Swiss luxury watchmaker is delighted to offer Harrods’ clients the opportunity to buy a watch that cannot be found anywhere in the world other than in the iconic department store of Knightsbridge.
Throughout November, the Big Bang Unico Sapphire Harrods will take center stage in the Hublot Harrods Christmas window display on Brompton road, which this year explores tomorrow’s luxury and the most extraordinary gifts in the world. On the very same day as seeing it in the iconic Harrods Christmas display, and only steps away in the Hublot Boutique in the Fine Watch room, customers will have the opportunity to try on and purchase the exclusive timepiece.