Turkish-born and Los Angeles-based media artist, Refik Anadol, has created a unique work of digital art for Muse, The Rolls-Royce Art Program, using data sets relating to the color of every Rolls-Royce motor car created at the Home of Rolls-Royce in Goodwood, England.

The artwork, titled “Art of Perfection” conveys a unique data painting derived from data captured at Rolls-Royce Motor Car’s Surface Finish Center. The custom visuals created for this project have been precisely designed to complement the “canvas” and surrounding space.

Still captures from Art of Perfection Data Painting by Refik Anadol Studio
Artist Refik Anadol commented, “As an artist who utilizes data as a pigment, I am very excited that Rolls-Royce is sharing their complex computational painting data with me, to use as the raw material for this artwork. This project will be very collaborative as there is a direct correlation between Rolls-Royce process and mine, in that we harness machines and machine intelligence to help actualize our vision of beauty.”

Still captures from Art of Perfection Data Painting by Refik Anadol Studio
Art of Perfection: Data Painting will be presented on permanent display at Rolls-Royce’s global headquarters, with an edition of the piece traveling to international showrooms this year.

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Adina Laura Achim is a published author, luxury brand consultant, journalist, and PR executive. She covers the luxury sector in China, Hong Kong, Singapore, and Latin America, and her work was published in South China Morning Post, Jing Daily, Cosmopolitan, L’Officiel, Grazia, Fashion TV, Society Magazine, Buro 24/7, Zink Magazine, The Jewish Business News, and The Rake. Her writing portfolio includes topics related to luxury travel and hospitality, beauty, fashion retail, and bespoke luxury experiences.